--- title: AECOC features Antara in its Trend Builders ’26 report description: AECOC features Antara in its Trend Builders ’26 report, highlighting its competitive intelligence technology for innovation in the consumer goods sector. image: https://www.antara.ws/hubfs/blog%20posts%20images/antara_trend_builders_en_logo_oficial_600x400.jpg --- [Skip to content](https://www.antara.ws/en/blog/aecoc-antara-trend-builders-2026-report#main-content) - [English](https://www.antara.ws/en/blog/aecoc-antara-trend-builders-2026-report) - [Español](https://www.antara.ws/es/blog/aecoc-antara-informe-trend-builders-2026) English Show submenu for translations [![Antara](https://www.antara.ws/hs-fs/hubfs/antara-logo-claim-1.png?width=165&height=60&name=antara-logo-claim-1.png)](https://www.antara.ws/en/home) - [Product](https://www.antara.ws/en/product) - Services Show submenu for Services - [We help you](https://www.antara.ws/en/we-help-you) - [Partners](https://www.antara.ws/en/become-a-partner) - [Educational](https://www.antara.ws/en/educational) - Resources Show submenu for Resources - [Blog](https://www.antara.ws/en/blog) - [Library](https://www.antara.ws/en/library) - [Academy](https://www.antara.ws/en/competitive-intelligence-academy) - [Glossary](https://www.antara.ws/en/competitive-intelligence-technology-watch-glossary) - [Prices](https://www.antara.ws/en/pricing) - [Company](https://www.antara.ws/en/about-us) Open main navigation Close main navigation - [Product](https://www.antara.ws/en/product) - Services Show submenu for Services - [We help you](https://www.antara.ws/en/we-help-you) - [Partners](https://www.antara.ws/en/become-a-partner) - [Educational](https://www.antara.ws/en/educational) - Resources Show submenu for Resources - [Blog](https://www.antara.ws/en/blog) - [Library](https://www.antara.ws/en/library) - [Academy](https://www.antara.ws/en/competitive-intelligence-academy) - [Glossary](https://www.antara.ws/en/competitive-intelligence-technology-watch-glossary) - [Prices](https://www.antara.ws/en/pricing) - [Company](https://www.antara.ws/en/about-us) - - [English](https://www.antara.ws/en/blog/aecoc-antara-trend-builders-2026-report) - [Español](https://www.antara.ws/es/blog/aecoc-antara-informe-trend-builders-2026) English Show submenu for translations - [Get a Demo](https://www.antara.ws/en/lp-come-and-meet-antara-mussol) [Get a Demo](https://www.antara.ws/en/lp-come-and-meet-antara-mussol) Nov 5, 2026, 7:41:06 PM # AECOC features Antara in its Trend Builders ’26 report ![Picture of Antara](https://www.antara.ws/hs-fs/hubfs/Logos%20Antara/apple-icon-60x60.png?width=50&name=apple-icon-60x60.png) [Antara](https://www.antara.ws/en/blog/author/antara) Share: [facebook-f icon](http://www.facebook.com/share.php?u=https://www.antara.ws/en/blog/aecoc-antara-trend-builders-2026-report) [linkedin-in icon](http://www.linkedin.com/shareArticle?mini=true&url=https://www.antara.ws/en/blog/aecoc-antara-trend-builders-2026-report) [Twitter icon](https://twitter.com/intent/tweet?url=https://www.antara.ws/en/blog/aecoc-antara-trend-builders-2026-report) [pinterest-p icon](http://pinterest.com/pin/create/link/?url=https://www.antara.ws/en/blog/aecoc-antara-trend-builders-2026-report) [envelope icon](mailto:?body=https://www.antara.ws/en/blog/aecoc-antara-trend-builders-2026-report) **Antara has been featured in the** [**Trend Builders ’26 report**](https://www.aecoc.es/minisite/trend-builders-26/#seccionadhoc)**, published by AECOC’s Código 84 magazine, as one of the technology companies with the potential to transform the consumer goods sector.** The report highlights the main ideas and initiatives presented at [Trend Builders ’26](https://www.aecoc.es/minisite/trend-builders-26/), an event organised by [AECOC](https://www.aecoc.es/) and [TRIVU](https://wearetrivu.com/) that brings together leaders in innovation, digital transformation and business development to explore the technologies and new business models reshaping the consumer goods sector. In the section **“Startups set to revolutionise the market”**, AECOC showcases eight innovative solutions addressing specific industry challenges, from operational efficiency and sustainability to identifying new business opportunities.   [![Informe AECOC Trend Builders 26 - startups que revolucionaran el mercado](https://www.antara.ws/hs-fs/hubfs/blog%20posts%20images/Informe%20AECOC%20Trend%20Builders%2026%20-%20startups%20que%20revolucionaran%20el%20mercado%20800x.jpg?width=800&height=522&name=Informe%20AECOC%20Trend%20Builders%2026%20-%20startups%20que%20revolucionaran%20el%20mercado%20800x.jpg)](https://www.aecoc.es/minisite/trend-builders-26/#seccionadhoc)   ## Competitive intelligence to anticipate market changes Under the heading *“Antara. Competitive intelligence for the sector”*, AECOC highlights four key capabilities of our Antara Mussol platform: - **Technology intelligence:** capturing and filtering critical external information for companies in the food, packaging and other industries. - **Actionable signals:** transforming fragmented information on markets, technology, regulations and competitors into actionable business intelligence. - **Faster decision-making:** anticipating industry changes and accelerating strategic decision-making. - **Team collaboration:** ensuring relevant information reaches the different departments across an organisation, improving internal coordination. These capabilities are particularly important in the consumer goods sector, where evolving consumer preferences, new materials, emerging technologies and regulatory changes continuously create new challenges and opportunities. ## Competitive intelligence as a driver of innovation At Antara, we have spent years helping industrial and service companies turn the monitoring of their external environment into a continuous, collaborative process. Our experience in the food, packaging and other industries reinforces our conviction that **successful innovation requires the early identification of opportunities and threats that could transform a business**. Achieving this requires access to relevant information, reducing information overload and drawing on the expertise of people across the organisation to support innovation and strategic decisions. We would like to thank AECOC and TRIVU for the opportunity to participate in Trend Builders ’26 and for featuring Antara in this report alongside other companies developing solutions to address the challenges facing the consumer goods sector. [competitive intelligence](https://www.antara.ws/en/blog/tag/competitive-intelligence), [Business](https://www.antara.ws/en/blog/tag/business), [Antara Mussol](https://www.antara.ws/en/blog/tag/antara-mussol), [Technology watch](https://www.antara.ws/en/blog/tag/technology-watch), [Innovation](https://www.antara.ws/en/blog/tag/innovation) ## Related posts [![](https://www.antara.ws/hs-fs/hubfs/knowledge_management_-_intro.jpg?height=200&name=knowledge_management_-_intro.jpg)](https://www.antara.ws/en/blog/how-to-organize-knowledge-internal-and-external-to-the-organization) [competitive intelligence](https://www.antara.ws/en/blog/tag/competitive-intelligence), [Business](https://www.antara.ws/en/blog/tag/business), [Technology watch](https://www.antara.ws/en/blog/tag/technology-watch) ## [Knowledge management: how to organize knowledge internal and external to the organization](https://www.antara.ws/en/blog/how-to-organize-knowledge-internal-and-external-to-the-organization) ![Picture of Miguel Borrás](https://www.antara.ws/hs-fs/hubfs/miguel_borras_peq.jpg?width=50&name=miguel_borras_peq.jpg) [Miguel Borrás](https://www.antara.ws/en/blog/author/miguel-borr%C3%A1s) Aug 30, 2021, 9:20:00 AM Knowledge Management can increase a company's productivity by 25%, so even the CFO should pay... [Read more](https://www.antara.ws/en/blog/how-to-organize-knowledge-internal-and-external-to-the-organization) [![The Alimentaria Hub display](https://www.antara.ws/hs-fs/hubfs/blog%20posts%20images/Alimentaria%20Hub%202026%20600x.jpg?height=200&name=Alimentaria%20Hub%202026%20600x.jpg)](https://www.antara.ws/en/blog/food-industry-macrotrends-strategy-innovation) [strategy](https://www.antara.ws/en/blog/tag/strategy), [Business](https://www.antara.ws/en/blog/tag/business), [Foresight](https://www.antara.ws/en/blog/tag/foresight), [Technology watch](https://www.antara.ws/en/blog/tag/technology-watch), [Innovation](https://www.antara.ws/en/blog/tag/innovation) ## [Macrotrends in the Food Industry: How to Adapt Them to Your Strategy and Innovation](https://www.antara.ws/en/blog/food-industry-macrotrends-strategy-innovation) ![Picture of Miguel Borràs](https://app.hubspot.com/settings/avatar/558af4777546c8e01e706387a39ad715) [Miguel Borràs](https://www.antara.ws/en/blog/author/miguel-borras) Mar 31, 2026, 5:10:27 PM “Food, and the way we eat, has changed more in the last 20 years than in the previous 20... [Read more](https://www.antara.ws/en/blog/food-industry-macrotrends-strategy-innovation) [![Team discussing a strategy](https://www.antara.ws/hs-fs/hubfs/equipo%20dise%C3%B1o%20discusion%202%20600x400.jpg?height=200&name=equipo%20dise%C3%B1o%20discusion%202%20600x400.jpg)](https://www.antara.ws/en/blog/organise-deploy-competitive-intelligence-function) [competitive intelligence](https://www.antara.ws/en/blog/tag/competitive-intelligence), [Business](https://www.antara.ws/en/blog/tag/business), [Technology watch](https://www.antara.ws/en/blog/tag/technology-watch) ## [How to Organise and Deploy the Competitive Intelligence Function in Your Company](https://www.antara.ws/en/blog/organise-deploy-competitive-intelligence-function) ![Picture of Miguel Borràs](https://app.hubspot.com/settings/avatar/558af4777546c8e01e706387a39ad715) [Miguel Borràs](https://www.antara.ws/en/blog/author/miguel-borras) Aug 26, 2026, 8:18:32 PM When designing the Competitive Intelligence Function, we need to make two distinct decisions: how... 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